Claire Ejanda | DESIGNER

Home » Non-Profit Event Design – Creation, Campaign and Execution | #LoveKillsCancer

Non-Profit Event Design – Creation, Campaign and Execution | #LoveKillsCancer

A “Love Kills Cancer” SF fundraising event for The Leukemia & Lymphoma Society, Not The Last Dance (a-thon), was conceptualized, planned, marketed and executed in only 2 months. Between myself and my best friends/co-creators, Jeel Marie Plenos and Stephanie Marilee Tucker (with the assistance of Micah Tolentino), our #LoveKillsCancer themed event, resulted in 300+ attendance, thousands of dollars in donations, and an accompanying original shirt design that exceeded 100% of sales in 13 days.

See how the whole thing went down by taking a look at our NTLD Event Timeline, below.

Also, if you are interested in more of my involvement with non-profit design, my work with The Reel Project – a non-profit organization committed to re-building the war-torn Democratic Republic of Congo (DRC) – is detailed here.

JAN 4:  Planning begins.

JAN 15:  Not The Last Dance(a-thon) Concept revealed. (https://www.facebook.com/photo.php?fbid=10202666485640302&l=ff7ee7f68d)
JAN 30: Facebook invites and Promotional video launched.

FEB 5: ‘Love Kills Cancer’ Concept is created.

If there is something to be learned from loving someone until it hurts you, its that: LOVE KILLS

…CANCER.

I want you to love until it hurts.

____
We are in search of friends and family with the kind of stories that would motivate someone to dance for 3 HOURS, simply because it hurts to love. We want to witness the kind of love that will carry all of our participants to the finish. We want to turn your finish line into the one day that someone faced with cancer will wish for. We want those ‘in honor of’ glow bracelets bursting like shooting stars through a crowd.

Aren’t you the least bit curious what your part in this could become? because you are needed.
____
Only a few more days until Not The Last Dance(a-thon). Have your story be a part of one unapologetic truth that night: LOVE KILLS CANCER.

LOVE, Claire

#LoveKillsCancer #NTLD

RSVP now. (http://bit.ly/ntld-facebook)

FEB 10:  NTLD‘s Army of Sponsors revealed.

FEB 14:  ‘Love Kills Cancer’ Shirt Design revealed and Valentines video launched.

 FEB 22:  Not The Last Dance(a-thon) fundraiser event in SF.
 FEB 26:  100/100 ‘Love Kills Cancer’ shirts sold with 8 days left.
 MAR 7:  Goals Exceeded.  Both, Fundraiser and Shirts, @ 100%+ expected donations.  All proceeds benefitting The Leukemia and Lymphoma Society.

NTLD_tfund_results

Client Growth:  300+ in attendance, %100+ shirts sold in less than 21 days
.

Featured Client: #NTLD #LoveKillsCancer to benefit The Leukemia and Lymphoma Society

Main Role: Creative Direction, Project Management

Co-Roles: Campaign Management, Copywriting, Marketing, Event Planning and Execution

More from Claire Ejanda | DESIGNER

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TESTIMONIAL -  "I had the pleasure of meeting Claire Ejanda in January 2014 through someone on my board of directors. I worked with Claire for 15 months, and what began as a simple web site redesign turned into re-envisioning the entire online presence for my organization, The Reel Project. I could not have done it all without Claire's help and knowledge - she knew how to help me put every aspect of my vision on the screen including design, graphics, and structure. In all the time we worked together we never face-to-face or even had a phone call, and she was organized, methodical, efficient, ridiculously understanding, and she delivered the promised work on time. Her passion came through in our conversations and in the finished product, and these few words aren't enough to express my gratitude to her. I'm forever grateful, and I would recommend her ten times over."
Krista Barnes

Let’s get to work – contact me.

I'd love to hear about your upcoming project. Tell me all about it by filling out my contact form. Based in the San Francisco Bay Area but accepting projects worldwide.

About Claire Ejanda

One day, the "ones who know me best" were having a conversation about which super power I would most likely have. They decided on levitation. They went on to say that I would probably use it sparingly and discretely - like, to skip three steps when im on the stairs.